ARTƎCONOMY®

The idea comes from Five Gallery, and it was presented for the first time on 25 November 2016, as a provocative response to the excessive emphasis on finance and economy in the contemporary art world.

ARTƎCONOMY® is a project developed by Five Gallery in Lugano. Art without the artist is the mantra, a provocation that, in an ironic and desecrating way, wants to overcome the very concept of the artist.

It is a movement of denunciation that fuses art and economy, making the latter an essential element of the work and transforming the role of the artist into superfluous. The idea was born as a provocative response to the excessive weight that finance and economics have achieved in the art world. By eliminating the figure of the artist and using terms proper to the financial world, the imbalance between art and economics in favour of the latter becomes evident. "ARTƎCONOMY®" proposes a series of works that are all the same and yet different, whose sales mechanism is an integral part of the work itself.